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17.-21. September 2018
Price: 4,300 EUR
Price includes full board accommodation. Group discount of 10 % in case of two or more participants per company and date. Early bird discount of 10 % in case of registration three months before (only one discount may be used).
Mastering Digital Transformation will be recognized as the in-class Week of The Frankfurt Mini MBA programme.
Mastering Digital Transformation is designed for CEOs, Managing Directors, Directors and decision makers who want to enhance their skills in developing and implementing a digital strategy for their companies.
Understand how German “Hidden Champions” translate new technologies into business solutions during your site visitations
Manage digital change and become a digital leader
With Mastering Digital Transformation you will learn to understand the challenges and potentials of latest developments in the digital era. You will learn how to embrace the advanced digital changes, rationalise and think about strategic options, being able to create a pathway for acquiring digital skills and business growth. Throughout the course you will learn how to manage digital change and transformation programmes successfully as well as how to deal with diversity and group dynamics at a strategic level. The programme will demonstrate how established German companies transformed through innovation and adaptation to digitalization. Industry site visitations to “Hidden Champions” will give an insight in the relevance of the above mentioned topics and into digital best practices. You will examine the success of the German economy and how it is based on family-owned SMEs and mid-cap companies (“German Mittelstand”) which produce high quality products and services.
Lecture, discussion, individual and group exercises, case studies