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Registration

5 Tage

September 24-28, 2018

Price: 4,300 EUR

Price includes full board accommodation. Group discount of 10 % in case of two or more participants per company and date. Early bird discount of 10 % in case of registration three months before (only one discount may be used).

Developing and Executing Strategy will be recognized as the in-class Week of The Frankfurt Mini MBA programme.

Target group

Developing and Executing Strategy is designed for senior executives as well as for middle managers from banks and corporates who want to enhance their strategy development and implementation skills.

 

Learning target

Through Developing and Executing Strategy you will learn how to apply state-of-the-art tools to successfully analyse your industry and identify key success factors. You will examine your company's unique resources and capabilities and understand how to gain a sustainable competitive advantage in your industry. Throughout the course you will learn how to develop, execute, monitor, and evaluate your company’s strategy. You will receive valuable feedback from experienced faculty and other participants. Case studies on established companies will deliver valuable insights into best practices and demonstrate how these companies developed and implemented successful strategies.
 

Content

  • Introduction to Strategy
  • Strategy Analysis
  • Business Level Strategy
  • Competitive Advantage
  • Developing Corporate Strategy
  • Developing Global Strategies
  • Implementing Corporate Strategies
  • Industry Site Visitation
  • Controlling and Monitoring Mechanisms
  • Current Trends

Methodology

Lecture, discussion, individual and group exercises, case studies

Functional Questions

Organization & Booking