Markus Reisinger
Professor for Industrial Organization and Microeconomics • Professor
Professor for Industrial Organization and Microeconomics
Prof. Dr. Markus Reisinger is Professor for Industrial Organization and Microeconomics at the Frankfurt School of Finance & Management since August 2015.
Before joining the Frankfurt School of Finance & Management he was Professor at WHU – Otto Beisheim School of Management in Vallendar (2011-2015). He holds a Ph.D. from the University of Munich, where he also did his undergraduate studies. He was visiting researcher at the Institute of Industrial Economics (IDEI), University of Toulouse, the Kellogg School of Management, Northwestern University, and the Booth School of Business, University of Chicago.
His research focuses on Industrial Economics and Competition Policy and has been published or is forthcoming in journals such as the Journal of Political Economy, RAND Journal of Economics, and Management Science. He teaches Microeconomics I and II and Strategic Competition.
Before joining the Frankfurt School of Finance & Management he was Professor at WHU – Otto Beisheim School of Management in Vallendar (2011-2015). He holds a Ph.D. from the University of Munich, where he also did his undergraduate studies. He was visiting researcher at the Institute of Industrial Economics (IDEI), University of Toulouse, the Kellogg School of Management, Northwestern University, and the Booth School of Business, University of Chicago.
His research focuses on Industrial Economics and Competition Policy and has been published or is forthcoming in journals such as the Journal of Political Economy, RAND Journal of Economics, and Management Science. He teaches Microeconomics I and II and Strategic Competition.
- Economics & Law Department
- Professor
- Faculty
PUBLICATIONS
Karle, H., Reisinger, M., 2025. Imperfect Targeting and Advertising Strategies, Management Science Vol. 71(6), pp. 5106-5122.
Reisinger, M., Zenger, H., 2025. The Competitive Effects of Mergers with Cournot Competition, RAND Journal of Economics. (forthcoming)
Kaiser, U., Kesler, R., Reisinger, M., 2025. The Interplay Between Product Variety and Customer Retention: Theory and Evidence, Management Science. (forthcoming)
Jullien, B., Reisinger, M., Rey, P., 2023. Personalized Pricing and Distribution Strategies, Management Science Vol. 69(3), pp. 1687-1702.
Reisinger, M., Schmidt, J., Stieglitz, N., 2021. How Complementors Benefit from Taking Competition to the System Level, Management Science Vol. 67(8), pp. 5105-5123.
Berg, T., Reisinger, M., Streitz, D., 2021. Spillover Effects in Empirical Corporate Finance, Journal of Financial Economics Vol. 142(3), pp. 1109-1127.
Pagnozzi, M., Piccolo, S., Reisinger, M., 2021. Vertical Contracting with Endogenous Market Structure, Journal of Economic Theory Vol. 196(Article-No. 105288).
Karle, H., Peitz, M., Reisinger, M., 2020. Segmentation versus Agglomeration: Competition between Platforms with Competitive Sellers, Journal of Political Economy Vol. 128, pp. 2329-2374.
Reisinger, M., Zenger, H., 2019. Interchange Fee Regulation and Service Investments, International Journal of Industrial Organization Vol. 66, pp. 40-77.
Reisinger, M., Saurí, L., Zenger, H., 2019. Parallel Imports, Price Controls, and Innovation, Journal of Health Economics Vol. 66, pp. 163-179.
Reisinger, M., Tarantino, E., 2019. Patent Pools, Vertical Integration, and Downstream Competition, RAND Journal of Economics Vol. 50(1), pp. 169-200.
Jullien, B., Reisinger, M., Rey, P., 2018. Vertical Foreclosure and Multi-Segment Competition, Economics Letters Vol. 169, pp. 31-34.
Reisinger, M., Thomes, T., 2017. Manufacturer Collusion: Strategic Implications of the Channel Structure, Journal of Economics and Management Strategy Vol. 26(4), pp. 923-954.
Ambrus, A., Calvano, E., Reisinger, M., 2016. Either or Both Competition: a "Two-sided" Theory of Advertising with Overlapping Viewerships, American Economic Journal: Microeconomics Vol. 8(3), pp. 189-222.
Reisinger, M., Tarantino, E., 2015. Vertical Integration, Foreclosure, and Productive Efficiency, RAND Journal of Economics Vol. 46(3), pp. 461-479.
Reisinger, M., Ressner, L., Schmidtke, R., Thomes, T., 2014. Crowding-In of Complementary Contributions to Public Goods: Firm Investment into Open Source Software, Journal of Economic Behavior and Organization Vol. 106, pp. 78-94.
Peitz, M., Reisinger, M., 2014. Indirect Taxation in Vertical Oligopoly, Journal of Industrial Economics Vol. 62(4), pp. 709-755.
Loertscher, S., Reisinger, M., 2014. Market Structure and the Competitive Effects of Vertical Integration, RAND Journal of Economics Vol. 45(3), pp. 471-494.
Reisinger, M., 2014. Two-Part Tariff Competition between Two-Sided Platforms, European Economic Review Vol. 68, pp. 168-180.
Gratz, L., Reisinger, M., 2013. On the Competition Enhancing Effects of Exclusive Dealing Contracts, International Journal of Industrial Organization Vol. 31(5), pp. 429-437.
Reisinger, M., 2012. Platform Competition for Advertisers and Users in Media Markets, International Journal of Industrial Organization Vol. 30(2), pp. 243-252.
Reisinger, M., Schnitzer, M., 2012. Successive Oligopolies with Differentiated Firms and Endogenous Entry, Journal of Industrial Economics Vol. 60(4), pp. 537-577.
Piccolo, S., Reisinger, M., 2011. Exclusive Territories and Manufacturers' Collusion, Management Science Vol. 57(7), pp. 1250-1266.
Reisinger, M., Ressner, L., 2009. The Choice of Prices vs. Quantities under Uncertainty, Journal of Economics and Management Strategy Vol. 18(4), pp. 1155-1177.
Reisinger, M., Ressner, L., Schmidtke, R., 2009. Two-Sided Markets with Pecuniary and Participation Externalities, Journal of Industrial Economics Vol. 57(1), pp. 32-57.
Reisinger, M., Zenger, H., 2025. The Competitive Effects of Mergers with Cournot Competition, RAND Journal of Economics. (forthcoming)
Kaiser, U., Kesler, R., Reisinger, M., 2025. The Interplay Between Product Variety and Customer Retention: Theory and Evidence, Management Science. (forthcoming)
Jullien, B., Reisinger, M., Rey, P., 2023. Personalized Pricing and Distribution Strategies, Management Science Vol. 69(3), pp. 1687-1702.
Reisinger, M., Schmidt, J., Stieglitz, N., 2021. How Complementors Benefit from Taking Competition to the System Level, Management Science Vol. 67(8), pp. 5105-5123.
Berg, T., Reisinger, M., Streitz, D., 2021. Spillover Effects in Empirical Corporate Finance, Journal of Financial Economics Vol. 142(3), pp. 1109-1127.
Pagnozzi, M., Piccolo, S., Reisinger, M., 2021. Vertical Contracting with Endogenous Market Structure, Journal of Economic Theory Vol. 196(Article-No. 105288).
Karle, H., Peitz, M., Reisinger, M., 2020. Segmentation versus Agglomeration: Competition between Platforms with Competitive Sellers, Journal of Political Economy Vol. 128, pp. 2329-2374.
Reisinger, M., Zenger, H., 2019. Interchange Fee Regulation and Service Investments, International Journal of Industrial Organization Vol. 66, pp. 40-77.
Reisinger, M., Saurí, L., Zenger, H., 2019. Parallel Imports, Price Controls, and Innovation, Journal of Health Economics Vol. 66, pp. 163-179.
Reisinger, M., Tarantino, E., 2019. Patent Pools, Vertical Integration, and Downstream Competition, RAND Journal of Economics Vol. 50(1), pp. 169-200.
Jullien, B., Reisinger, M., Rey, P., 2018. Vertical Foreclosure and Multi-Segment Competition, Economics Letters Vol. 169, pp. 31-34.
Reisinger, M., Thomes, T., 2017. Manufacturer Collusion: Strategic Implications of the Channel Structure, Journal of Economics and Management Strategy Vol. 26(4), pp. 923-954.
Ambrus, A., Calvano, E., Reisinger, M., 2016. Either or Both Competition: a "Two-sided" Theory of Advertising with Overlapping Viewerships, American Economic Journal: Microeconomics Vol. 8(3), pp. 189-222.
Reisinger, M., Tarantino, E., 2015. Vertical Integration, Foreclosure, and Productive Efficiency, RAND Journal of Economics Vol. 46(3), pp. 461-479.
Reisinger, M., Ressner, L., Schmidtke, R., Thomes, T., 2014. Crowding-In of Complementary Contributions to Public Goods: Firm Investment into Open Source Software, Journal of Economic Behavior and Organization Vol. 106, pp. 78-94.
Peitz, M., Reisinger, M., 2014. Indirect Taxation in Vertical Oligopoly, Journal of Industrial Economics Vol. 62(4), pp. 709-755.
Loertscher, S., Reisinger, M., 2014. Market Structure and the Competitive Effects of Vertical Integration, RAND Journal of Economics Vol. 45(3), pp. 471-494.
Reisinger, M., 2014. Two-Part Tariff Competition between Two-Sided Platforms, European Economic Review Vol. 68, pp. 168-180.
Gratz, L., Reisinger, M., 2013. On the Competition Enhancing Effects of Exclusive Dealing Contracts, International Journal of Industrial Organization Vol. 31(5), pp. 429-437.
Reisinger, M., 2012. Platform Competition for Advertisers and Users in Media Markets, International Journal of Industrial Organization Vol. 30(2), pp. 243-252.
Reisinger, M., Schnitzer, M., 2012. Successive Oligopolies with Differentiated Firms and Endogenous Entry, Journal of Industrial Economics Vol. 60(4), pp. 537-577.
Piccolo, S., Reisinger, M., 2011. Exclusive Territories and Manufacturers' Collusion, Management Science Vol. 57(7), pp. 1250-1266.
Reisinger, M., Ressner, L., 2009. The Choice of Prices vs. Quantities under Uncertainty, Journal of Economics and Management Strategy Vol. 18(4), pp. 1155-1177.
Reisinger, M., Ressner, L., Schmidtke, R., 2009. Two-Sided Markets with Pecuniary and Participation Externalities, Journal of Industrial Economics Vol. 57(1), pp. 32-57.
Peitz, M., Reisinger, M., 2016, The Economics of Internet Media, in: Simon P. Anderson, Joel Waldfogel, David Strömberg (eds): Handbook of Media Economics, Vol. 1A, Amsterdam: Elsevier, pp. 445-530.
Reisinger, M., Ressi, A., 2025. Make-or-Buy versus Make-and-Sell: Industry Structure and the Trade-off between Economies of Scale and Specialization.
Piccolo, S., Reisinger, M., 2023. Information Sharing and Coordination between Supply Chains with Bottom-Up Negotiations.
Münster, J., Reisinger, M., 2021. Sequencing Bilateral Negotiations with Externalities.
Piccolo, S., Reisinger, M., 2023. Information Sharing and Coordination between Supply Chains with Bottom-Up Negotiations.
Münster, J., Reisinger, M., 2021. Sequencing Bilateral Negotiations with Externalities.
Markus Reisinger
Professor for Industrial Organization and Microeconomics
069 154008 764

OFFICE HOURS
During the lecture period
Tuesday 11-12 a.m.
Room
3.56
OFFICE HOURS
During the lecture period
Tuesday 11-12 a.m.
Room
3.56