Development and Deployment of Business Lens Platform for EBRD’s

Women in Business Programmes

Digital Financial Solutions

Frankfurt School experts have developed a unique platform for EBRD, which offers a tailored online self-assessment tool (Business Lens) that highlights the strengths and opportunities within women entrepreneurs’ businesses – and then matches the entrepreneurs with the WiB Programme activities offered in their country.

Duration

2016 - ongoing

Client

European Bank for Reconstruction and Development (EBRD)

Region

Europe, MENA and Turkey, Caucasus & Central Asia

Country Coverage

Albania, Armenia, Azerbaijan, Belarus, Bosnia and Herzegovina, Croatia, Cyprus, Egypt, Georgia, Kazakhstan, Kosovo, Moldova, Montenegro, Morocco, North Macedonia, Serbia, Tajikistan, Tunisia, Turkey and Ukraine

Frankfurt School experts have developed a unique platform for EBRD, which offers a tailored online self-assessment tool (Business Lens) that highlights the strengths and opportunities within women entrepreneurs’ businesses – and then matches the entrepreneurs with the WiB Programme activities offered in their country.

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Project Overview

The EBRD Women in Business (WiB) Programme aims to promote women’s entrepreneurship by improving women’s access to finance, business know-how, non-financial business development services and to promote a strong, women-led small and medium-sized enterprise (SME) sector in its 20 countries of operation. Business Lens, a web-based platform for women entrepreneurs, is an important element to conduct online self-assessments on their businesses and provide information about international best practices and other important insights related to the WiB Programme.

Seven Lenses for Business Success

Through a detailed questionnaire, the Business Lens tool provides a score in seven key areas: financial management and performance, market knowledge, marketing and sales, human resources, strategy and organisation, risk management and operations.

Explore Seven Lenses
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Empowering Women in Business

The Business Lens score provides an indication of the overall management of the business and offers two tailored reports to women entrepreneurs: one identifies best practices in each of the seven areas while the other helps first-time loan applicants.

Explore Empowering Women in Business
Wide view of the Main River in Frankfurt with a steel arch bridge and the European Central Bank tower on the right, surrounded by greenery and modern city buildings in the background.
Wide view of the Main River in Frankfurt with a steel arch bridge and the European Central Bank tower on the right, surrounded by greenery and modern city buildings in the background.

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Contact

Erdal Kocoglu
Director, Turkey Regional Office

Get in touch
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